domingo, 6 de novembro de 2011

What's a Domain Name?

By Joshua Nikenya


A domain name is the name given to a website which would otherwise be identified by a numeric code. In simpler terms, a domain name is the Internet Protocol (IP) address of a site, but expressed in words rather than numbers to make it easier to understand, recognize and remember. Domain names are frequently referred to simply as 'domains', and domain name registrants are referred to as 'domain owners.' (You can visit my website for good domain names available.)

You can think of a domain name as a form of symbolic representation, giving a recognizable, identifiable name to primarily numerically-addressed Internet resources. Domain names may only use case sensitive letters, ASCII letters, numbers from 0 to 9 and hyphens. There are length restrictions and the position of hyphens is also restricted. An underscore is often used to make sure that a domain name isn't confused with a host name.

Domain Name Levels

There are three distinct levels (categories) of domain names. Each level is described below.

Top level domains: top level domains, which are at times also referred to as first level domains, are the domain names that are comprised of certain specific short generic terms and the two-character territory code names established under ISO-3166. There are plenty of top level domain names, but .com, .biz, .asia, .name, .cat, .arpa, .coop, .test, and .nato are a few examples.

Second level domains: these domain names are immediately below the top level domain names. They're placed directly to the left of the top level domain name. AN example of a second level domain name is abc.org, where 'abc ' is the second level domain name and '.org ' is the top level domain name. Second level domain names are usually chosen based on the name of a brand, product or service.

Third level domains: these domain names are placed directly to the left of a second level domain name.

Unusual Unconventional Domain Names

One-word domain names have become almost impossible to obtain, and as a result of this shortage, many unusual, unconventional domain names are now being used. These unconventional domain names can be used at the top level as the basis of a website's name. They can also be used to create unconventional email addresses. Two well-known examples of unconventional domain names are del.icio.us and blo.gs.

Premium Domain Names

One of the most important aspects of the business of domain name marketing involves premium domain names, which are typically short and easy to remember. They also include keywords that can help a website reach high search engine rankings. In some cases, premium domain names include words with several meanings and/or generic words.

How Owning a Domain Name Can Benefit You

Owning a domain name has multiple benefits. Here are a few of these benefits:

Your website's name becomes easy to remember.

A domain name can help you build up a list of contacts, prospects, and customers.

It gives your business a true online presence and a 'real' email

You can use a domain name to promote multiple products or services.

It makes your business easy to operate on the internet.

It can lead to potential investments by third parties.

In short, domain names are an integral, essential part of the way an online business is operated.




About the Author:



Sem comentários:

Enviar um comentário